Media Analytics Associate
HyderabadFull-timeJunior levelPosted over a month ago
Junior data analytics role at Amgen in Hyderabad.
About the role
The Marketing Investment Optimization (MIO) vertical at Amgen is responsible for enabling data‑driven, decision‑grade marketing investment decisions across brands, channels, and portfolios. MIO brings together Investment Analytics (IA), Media Analytics (MA), and Marketing Science Operations (MSO) to measure effectiveness, quantify incrementality, and optimize marketing investments.
What you'll do
- Support campaign and media performance reporting across TV, digital, and other paid media channels
- Assist in data extraction, cleaning, validation, and reconciliation from multiple media data sources
What you need
- Analytics
- Performance marketing
- Reconciliation