Senior Manager, MarTech (FRWD)
Bengaluru, Mumbai, DelhiFull-time5–8 yrsPosted 1 week ago
Senior consulting role at Bain & Company in Bengaluru, Mumbai and 1 more city. Needs 5–8 years and an MBA.
About the role
You are an experienced MarTech leader who combines strategic thinking with hands-on experience delivering marketing transformation.
What you'll do
- Lead MarTech strategy and client delivery
- Lead MarTech diagnostics, assessments and client workstreams across marketing technology, CRM, CDP, marketing automation, personalization
- Develop data-driven recommendations, investment cases, implementation of roadmaps and capability-building plans that connect technology decisions with measurable…
- Assess existing MarTech ecosystems, vendor landscapes, organizational models and operating processes to identify opportunities for simplification, optimization and growth
- Design customer data and activation strategies across leading platforms including Adobe Experience Cloud, Marketo, Salesforce Marketing Cloud, HubSpot, Braze
What you need
- Marketing automation
- CRM
- Salesforce
- HubSpot
- Google Analytics
- IPR
Good to have
- Due diligence