CLCM Manager
BengaluruFull-time3–5 yrsPosted 1 week ago
Mid-level finance role at Credit Saison India in Bengaluru. Needs 3–5 years.
About the role
CLCM Manager at Credit Saison India. Define, build, and deploy communication journeys aligned with key lifecycle.
What you'll do
- Define, build, and deploy communication journeys aligned with key lifecycle
- Own campaign design and deployment using Salesforce Marketing Cloud, define
- Monitor campaign performance: open rate, click rate, repayment %, bounce
- Resolution %, top-up conversion, etc
- Run A/B tests, track control vs. exposed cohorts, and iterate for performance lift
What you need
- Cross-selling
- Salesforce
- Collections
- CRM