Senior Marketing Manager
MumbaiFull-time8–14 yrsPosted over a month ago
Leadership marketing role at Experian in Mumbai. Needs 8+ years.
About the role
We are looking for an experienced Senior Manager – Marketing to drive measurable business growth through integrated, digital-first marketing programmes. In this role, you will develop and execute growth, digital, and social media strategies across the customer lifecycle to increase awareness and engagement, generate demand, support customer acquisition, and improve conversion outcomes.
What you'll do
- Growth Strategy & Integrated Marketing
- Develop growth marketing plans aligned with business, revenue and marketing priorities
- Identify opportunities to accelerate awareness, consideration, demand generation, acquisition, engagement and conversion across priority audiences
- Translate our goals into integrated marketing campaigns with clear target audiences, propositions, channel strategies and measurable outcomes
- Use customer, market and performance insights to identify and prioritise growth opportunities
What you need
- Digital marketing
- SEO
- Analytics
- Social media