Manager - Creative Communication
KolkataFull-timeMid levelPosted 1 week ago
Mid-level marketing role at Finova Capital in Kolkata.
About the role
Own brand-level and project-level creative strategy. Define storytelling frameworks, messaging architecture, tone of voice, and luxury aesthetic guidelines. Ensure brand governance across Sales, CRM, Digital, PR, ECs, and Events. Convert architecture, lifestyle positioning, and USPs into strong narrative systems.
What you'll do
- Own brand-level and project-level creative strategy
- Define storytelling frameworks, messaging architecture, tone of voice, and luxury aesthetic guidelines
- Ensure brand governance across Sales, CRM, Digital, PR, ECs, and Events
- Develop brochures, films, walkthroughs, decks, print/OOH, websites, landing pages, and digital assets
- Maintain distinct tonality for Premium / Luxury / Ultra-Luxury segments
What you need
- Content strategy
- Branding
- CRM
- Social media
- SOP writing
- Motion design
Good to have
- Go-to-market