Brand Manager - International Sales
MumbaiPart-time4–6 yrsPosted 4 months ago
Mid-level marketing part-time role at Godrej Industries Group in Mumbai. Needs 4–6 years and a BMM, BBA or MBA.
About the role
We are looking for a dynamic and strategic Brand Manager to lead brand development, positioning, and marketing initiatives for our portfolio targeting NRIs. The ideal candidate will be responsible for driving brand growth, customer engagement, and business value through innovative ATL, BTL, and digital brand initiatives across markets.
What you'll do
- Develop and execute brand strategies aligned with business goals and international project launches targeting NRIs
- Drive measurable Business Value (BV) through ATL and BTL marketing initiatives across international markets
- Lead brand innovation initiatives to strengthen market positioning and customer engagement across global NRI audiences
- Conceptualize and execute innovative campaigns tailored for international markets, cultural preferences, and regional consumer behaviour
- Plan, execute, and optimize integrated campaigns across print, outdoor, radio, events, digital, activations, influencer partnerships, and global media platforms
What you need
- Sales
- Performance marketing
- Influencer marketing
- Branding
- Market research
- Social media
Good to have
- Channel sales