Manager - Digital Marketing
MumbaiPart-time4–6 yrsPosted 4 months ago
Mid-level marketing part-time role at Godrej Industries Group in Mumbai. Needs 4–6 years.
About the role
The role is responsible for driving incremental bookings and improving inventory absorption for the North Zone sustenance portfolio through digital, data-led, and partnership-driven initiatives. You will go beyond pure lead generation to focus on conversion, database monetization, organic demand, and project reputation in close partnership with sales and CRM/CDP teams.
What you'll do
- Affiliate & Walk-in Programs
- Onboard and manage affiliate partners and third-party presales teams to generate qualified walk-ins for sustenance projects
- Coordinate with site sales to keep offers, narratives, and talk tracks updated and conversion-focused
- Track partner performance (walk-ins, bookings, RoI) and recommend optimization actions
- CRM / CDP-led Activation
What you need
- Digital marketing
- SEO
- Performance marketing
- Google Analytics
- HubSpot
- Analytics
Good to have
- CRM
- Salesforce