Digital Media & Performance Manager
GurugramFull-time8–10 yrsPosted 3 weeks ago
Senior marketing role at Haleon in Gurugram. Needs 8–10 years and an MBA.
About the role
We are looking for a talented Digital Media & Performance Manager to join Haleon’s media team. Reporting into the Oral Healthcare Media Lead Team, this role will support the OHC media agenda across digital planning, strategy, campaign management, measurement and optimization.
What you'll do
- OHC digital planning and strategy: Support the OHC Media Lead Team in developing audience-led
- Campaign management and delivery: Partner with internal stakeholders, media agencies and platform partners to translate strategy into high-quality activation across paid…
- Digital performance leadership across categories: Act as the embedded performance marketing expert for the broader media team, providing specialist guidance
- Measurement, attribution and learning: Strengthen measurement frameworks, attribution approaches
- Audience, data and personalization: Use first-party, second-party and platform data, along with demographic, behavioral and contextual signals
What you need
- SEO
- Google Ads
- Analytics
- Google Analytics
- Marketing automation
- Performance marketing
Good to have
- Digital marketing
- Data analysis
- CRM