Griffin Club - Brand and Communications Lead
DelhiFull-time5–8 yrsPosted 3 weeks ago
Senior marketing role at Inc42 Media in Delhi. Needs 5–8 years.
About the role
Since launching in January 2015 and having risen to become the authoritative voice on India’s startup economy, we've moved markets, gotten the early scoop on billions of dollars of transactions, and told you what's happening deep inside some of the fastest-growing startups & industries alike.
What you'll do
- Own Griffin's positioning, narrative, tone of voice and communication principles across all touchpoints
- Maintain a consistent and distinctive brand identity that reflects Griffin's exclusivity, discretion and founder-first philosophy
- Lead brand storytelling across Griffin's website, brochures, institutional presentations, event collateral and other brand assets
- Work closely with design and creative teams to ensure that both visual identity and written communication reflect Griffin's positioning
- Develop thoughtful organic initiatives that build brand recall, desirability and qualified interest among relevant founders
What you need
- Capital markets
- Market research