Marketing Content Specialist
PuneFull-time8–14 yrsPosted over a month ago
Leadership marketing role at Jade Global in Pune. Needs 8+ years and a BBA or MBA.
About the role
In this role, you will lead content strategy across service lines, define positioning frameworks, create scalable templates, and manage a team of writers and contributors. You will work closely with the Senior Marketing Manager, Service Line Heads, Demand Generation, and Sales teams to build content that strengthens Jade Global’s market positioning and supports revenue growth.
What you'll do
- Develop and own content strategies aligned with business objectives and pipeline targets
- Create quarterly and annual content roadmaps across service lines
- Build and maintain positioning documents, messaging frameworks, and narrative structures for key solutions and industries
- Design scalable content templates for case studies, whitepapers, blogs, POVs, pitch decks, and campaign assets to ensure consistency and efficiency
- Align content to buyer journey stages (TOFU, MOFU, BOFU) and support demand generation and ABM initiatives while maintaining a strong, unified brand voice
What you need
- SEO
- Content strategy
- Marketing automation
- Email marketing
- Analytics
- Prompt engineering
Good to have
- LLMs
- Salesforce
- Workday
- NetSuite