Director of B2B Marketing

About the role

As Director of B2B Marketing, you will lead strategic marketing initiatives for a portfolio of business-to-business clients, helping them strengthen their brands, generate demand, and accelerate growth. You will combine strategic leadership with hands-on expertise across paid and organic channels, developing integrated marketing programs aligned with each client's commercial objectives.

What you'll do

• Serve as a senior strategic marketing partner for a portfolio of B2B clients, providing direction, expertise, and ongoing counsel
• Develop integrated marketing strategies and plans aligned with client business objectives, target audiences, and growth priorities
• Translate business goals into actionable channel strategies, campaigns, performance indicators, and measurement frameworks
• Build strong relationships with client executives and confidently communicate strategic recommendations, campaign results, and opportunities
• Identify opportunities to expand and strengthen client marketing programs based on performance insights and changing business needs

What you need

• SEO
• Content strategy
• Content marketing
• Public relations
• Social media