Paid Media Strategist (PPC & Paid Ads)

About the role

In this role, you will be the owner of our paid digital media strategy. You will be responsible for planning, executing, and optimizing paid advertising campaigns across search and social platforms to connect our clients (and our own brand) with high-intent online audiences.

What you'll do

• Campaign Execution & Management: Set up and manage end-to-end paid campaigns, from audience targeting and keyword research to bidding strategies and budget allocation
• A/B Testing & Conversion Rate Optimization (CRO): Map out how digital assets will be optimized for business results. Conduct A/B tests on ad creatives, audiences
• Be the owner of our paid digital media strategy

What you need

• Performance marketing
• Google Ads
• Meta Ads
• Digital marketing
• Google Analytics
• CRO

Good to have

• CRM