Analyst- Content Strategy & Governance
BengaluruFull-time2–5 yrsPosted 3 days ago
Mid-level consulting role at Lowes in Bengaluru. Needs 2+ years.
About the role
The Content Strategy & Governance team at Lowe’s India is dedicated to enhancing the digital customer experience by developing and implementing comprehensive content strategies for Product Detail Pages (PDPs) and User-Generated Content (UGC). This team ensures that all content aligns with business objectives, maintains consistency across platforms, and meets quality and compliance standards.
What you'll do
- Analyze the competitive landscape to identify market trends, key competitors, and potential growth opportunities for the company
- Identify and assess gaps in product offerings, pricing strategies, and market positioning, offering recommendations for improvements
- Assist in maintaining standard governance practices to ensure organizational consistency and compliance
- Contribute to the preparation and delivery of internal reports, presenting critical findings and insights to relevant stakeholders
- Share ownership responsibilities for lists such as Digital Commerce Review (DCR) and Product Line Review (PLR), ensuring they reflect current market trends and products
What you need
- Content strategy
- Stakeholder management
- SQL
- Excel
- Power BI
- Data analysis
Good to have
- SEO
- JIRA
- Confluence