Salesforce Marketing and Data cloud
BengaluruFull-time5–7 yrsPosted over a month ago
Senior marketing role at Mercedes-Benz AG in Bengaluru. Needs 5–7 years and a B.Tech, B.E. or B.Sc.
About the role
Salesforce Marketing and Data cloud at Mercedes-Benz AG. Build multi-channel journeys using Journey Builder, Email Studio, CloudPages, and triggered sends to support lifecycle campaigns and personalization at scale.
What you'll do
- Build multi-channel journeys using Journey Builder, Email Studio, CloudPages, and triggered sends to support lifecycle campaigns and personalization at scale
- Develop and maintain integrations across Data Cloud, Marketing Cloud, Salesforce core, and external systems using REST/SOAP APIs, events, and secure file automations
- Configure Data Cloud data streams, identity resolution, calculated insights, segmentation, and activation to Marketing Cloud and paid media endpoints
- Implement AMPscript/SSJS personalization with robust subscriber key and Data Extension schemas for accurate targeting and segmentation
- Orchestrate Automation Studio schedules, SQL activities, and data hygiene to meet freshness SLAs and ensure campaign readiness
What you need
- Salesforce
- Analytics
- SQL
- CRM
- Performance marketing
- Root cause analysis