Category Marketing Lead | Leading Consumer Durables Brand
MumbaiFull-time8–12 yrsPosted 1 week ago
Leadership marketing role at Michael Page India in Mumbai. Needs 8–12 years and an MBA.
About the role
8-12 years of experience in marketing (FMCG/consumer durables preferred) Analytical mindset with strong commercial understanding Proven ability to drive campaigns, innovation, and cross-functional alignment High-impact role with strong visibility and ownership Competitive compensation and career progression
What you'll do
- Lead a category with end-to-end ownership across strategy, innovation, and GTM
- Drive category strategy including pricing, portfolio mix, and growth roadmap
- Translate consumer insights and market trends into actionable plans
- Manage product lifecycle and support innovation with cross-functional teams
- Lead go-to-market initiatives including launches, campaigns, and sales enablement
What you need
- Branding
- Go-to-market