Retention Marketing Lead - New Age D2C Fashion Brand
MumbaiFull-time6–10 yrsPosted 1 week ago
Senior marketing role at Michael Page India in Mumbai. Needs 6–10 years.
About the role
Utilize analytics to track and measure the effectiveness of retention campaigns. A successful Retention Marketing Lead should have: 6-10 years of experience in Retention Marketing, CRM, or Lifecycle Marketing Ideally coming from D2C/Retail Fashion industry, however, relevant candidates from other consumer-facing sectors can be considered
What you'll do
- Develop and implement retention marketing strategies to improve customer engagement and loyalty
- Collaborate with cross-functional teams to align marketing initiatives with customer needs
- Monitor customer feedback and implement actionable insights to enhance retention efforts
- Prepare and present reports on campaign performance and retention metrics to stakeholders
What you need
- Analytics
- CRM