Lead, Master Brand Social – YouTube India (via Oliver)
MumbaiFull-time9–14 yrsPosted 2 weeks ago
Leadership marketing role at Oliver - Apac in Mumbai. Needs 9–14 years.
About the role
YouTube is a cultural heartbeat in India—a platform where millions come to learn, connect, and be inspired. We are looking for a visionary lead to join the YouTube India social team through our staffing partner, Oliver. As the Lead for YouTube Brand & Social in India, you will be the strategic architect of YouTube’s personality across social platforms in India.
What you'll do
- Strategic Leadership & Brand Growth: Lead the strategy, planning, agency briefing, and execution of YouTube India’s brand & social projects
- Ensure all social-first activations drive measurable brand relevance and deep community engagement across all leading platforms
- Represent the YT social strategy with a professional, strategic lens, impacting business goals while ensuring high-quality social output
- Oversee agency partners, ensuring they adhere to operational excellence processes and deliver on-brief, on-time results
- Oversee production and influencer management workflows, ensuring content is culturally relevant and aligns with brand goals
What you need
- Social media
Good to have
- Analytics