Director of Marketing
Bengaluru, GurugramFull-time10–18 yrsPosted 4 months ago
Leadership marketing role at ParallelDots in Bengaluru and Gurugram. Needs 10+ years.
About the role
We're hiring a Director of Marketing to own and scale ParallelDots' global marketing function. You'll set the strategy and run the execution across demand generation, product marketing, brand, and thought leadership — building a marketing engine that sells a technical product to senior commercial and revenue leaders at enterprise CPG companies.
What you'll do
- Drive demand. Build and lead demand generation and account-based marketing (ABM) programs targeting enterprise CPG, FMCG, AlcoBev, and Confectionery accounts
- Lead product marketing. Own positioning, messaging, and sales enablement; translate a technically deep product into a clear value narrative for commercial, revenue
- Align with revenue. Partner tightly with Sales and Growth on shared pipeline and revenue targets, service-level expectations, and feedback loops
- Run on data. Own marketing analytics, attribution, and reporting; make budget and channel decisions grounded in performance
- Build the team. Hire, mentor, and scale a high-performing marketing team and manage external agencies and partners
What you need
- Product marketing
- Analytics
- Go-to-market
Good to have
- Computer vision