Business Analyst - Manager - User Growth
NoidaFull-time5–7 yrsPosted 1 week ago
Senior data analytics role at Paytm in Noida. Needs 5–7 years.
About the role
We are looking for a data-driven Business Analyst with strong analytical foundations and monetization funnels. The role will combine advanced analytics, experimentation, automation, and AI-powered insights to improve business outcomes.
What you'll do
- Analyze large datasets to identify growth opportunities and performance gaps
- Build predictive models to forecast user behavior (activation, churn, LTV, etc.)
- Leverage AI/ML techniques for user segmentation, targeting, and personalization
- Work on recommendation logic and intelligent incentive optimization
- Design, track, and evaluate A/B experiments and growth campaigns
What you need
- SQL
- Power BI
- Dashboarding
- Tableau
- Looker
- Machine learning
Good to have
- Python
- Pandas
- NumPy
- Scikit-learn
- LLMs
- Cross-selling