Campaign Operations Specialist – Paytm Ads
NoidaFull-time2–6 yrsPosted 1 week ago
Mid-level marketing role at Paytm in Noida. Needs 2+ years.
About the role
The Campaign Operations Specialist will be responsible for end-to-end execution and optimization of advertiser campaigns on the Paytm Ads platform. This role sits at the intersection of ad operations, performance optimization, and client delivery, ensuring campaigns run flawlessly, meet KPIs, and drive measurable business outcomes.
What you'll do
- Campaign Setup & Execution
- Configure targeting, budgets, bidding, creatives, and flighting based on client briefs
- Ensure accurate tagging, tracking, and attribution setup
- Campaign Monitoring & Optimization
- Monitor live campaigns for delivery, pacing, CTR, CVR, ROAS, and CPA
What you need
- Google Ads
- Performance marketing
- SOP writing
Good to have
- SQL