Performance Marketing Lead
BengaluruFull-time5–9 yrsPosted 1 week ago
Senior marketing role at PradeepIT Consulting Services in Bengaluru. Needs 5+ years and an MBA or BBA.
About the role
Performance Marketing Lead at PradeepIT Consulting Services. Create and execute a strong performance marketing strategy & execution plan.
What you'll do
- Create and execute a strong performance marketing strategy & execution plan
- Manage budgets and campaigns across all digital channels to drive strong return on investment and effective ROAS
- Identify, ideate, execute and optimize multi-funnel SEM campaigns, PPC campaigns, and campaigns on Google Adwords, Facebook, Instagram, LinkedIn, Twitter, Quora
- Research competitors and their strategies to find the gaps in the industry and set up marketing and advertising goals for the brand accordingly
- Manage paid listings on third party websites and media partners. Identify and test new channels to continue to meet or exceed established critical metrics
What you need
- Performance marketing
- Google Ads
- SEO
- Email marketing
- Social media
- CRM
Good to have
- Marketing automation
- CRO
- Google Analytics