Technical Architect
GurugramFull-timeSenior levelPosted open since feb 2025
Senior software engineering role at Publicis Groupe (incl. Publicis Sapient) in Gurugram. Needs a B.Tech, B.E. or B.Sc.
About the role
Resource and Team Planning Determine the resources and skillsets required for project success. Draft role descriptions for required team members and support resource onboarding. Campaign Operations Manage and optimize campaign operations, including audience segmentation, journey creation, and execution within SFMC.
What you'll do
- Identify bottlenecks and opportunities for improvement in marketing automation
- Draft role descriptions for required team members and support resource onboarding
- Ensure campaigns align with business objectives and best practices for personalization and automation
- Process Design and Documentation Support the creation of detailed process documentation for marketing workflows
- Develop operational playbooks and ensure compliance with internal and external standards
What you need
- Salesforce
- Marketing automation
- CRM
Good to have
- SQL
- Data privacy