Field Activation Marketing Manager, South Asia
GurugramFull-time3–6 yrsPosted over a month ago
Mid-level marketing role at Radisson Hotel Group in Gurugram. Needs 3+ years.
About the role
The Field Activation Marketing Manager, South Asia i s part of a network of PR and Social Media activators across Radisson Hotel Group responsible for elevating a cluster of hotels within a country through innovative social-first content generation and strong partnerships, engaging the local community, influencers and KOLs.
What you'll do
- Work with the Group’s internal Social Media app to collect content produced, engage with the field team community, and schedule hotel editorial calendars
- Support and create an annual Social Media, PR and content activation plan for icon hotel(s) in alignment with Unit GM and Budgets
- Build an activities calendar for all key events happening at the hotels and in destination
- Organize local press events and influencer trips including profile sourcing, event ideation, planning and partner coordination (e.g. tourism board)
- Support in developing a clear opening support plan for new hotels in the cluster
What you need
- Social media