Head - Growth Marketing & Martech
MumbaiFull-timeLead levelPosted over a month ago
Leadership marketing role at Randstad in Mumbai.
About the role
Head - Growth Marketing & Martech at Randstad. A. Growth Marketing & Lead Generation-.
What you'll do
- A. Growth Marketing & Lead Generation-
- Own and optimize end-to-end performance marketing campaigns (across Residential and B2B segments) with a strong focus on maintaining competitive Cost per Lead (CPL) in…
- Continuously monitor campaign performance in light of increased competition from players such as Solar Square and changing market/search trends post initial…
- Conduct branch-wise performance tracking and analysis, ensuring accuracy, relevance, and actionable insights despite high data volumes
- Prepare and circulate monthly performance reports to branches, ensuring consistency and clarity
What you need
- Performance marketing
- Marketing automation
- Email marketing
- Solar