Head of Marketing
KolkataFull-time20–30 yrsPosted 3 weeks ago
Leadership marketing role at Randstad in Kolkata. Needs 20+ years and a BBA.
About the role
Head of Marketing at Randstad. Brand Strategy & Marketing Leadership Develop and implement the Company's integrated brand and marketing strategy.
What you'll do
- Brand Strategy & Marketing Leadership Develop and implement the Company's integrated brand and marketing strategy
- Build compelling brand narratives and campaigns that enhance awareness, preference and visitation
- Lead annual marketing planning aligned with seasonal opportunities, festivals and major events
- Ensure consistency in brand identity and customer experience across all touchpoints
- Marketing Communications & Public Relations Lead all external communications, media relations and public engagement initiatives
What you need
- Digital marketing
- Branding
- Public relations
- Content marketing
- Social media
- CRM