Sr. ABM Program Manager
KarnatakaFull-time6–11 yrsPosted 2 weeks ago
Senior pharma role at SkanAI in Karnataka. Needs 6+ years.
About the role
As Sr. ABM Program Manager, you design and run Skan AI's 1:1 ABM programs for existing customer accounts, turning them into expansion pipeline and stronger retention. You work inside the ABM framework, measurement standards, and budget management. You own the account plans, programs, and day-to-day coordination that make 1:1 programs work effectively at scale.
What you'll do
- Design and run 1:1 ABM programs for expansion accounts, from account plan through execution, optimization, and reporting
- Build account plans with account executives and customer success, covering buying-committee maps, whitespace, expansion plays
- Partner with product marketing and content on account-specific messaging, business cases, and executive content
- Orchestrate multi-channel 1:1 programs: executive outreach, direct mail and gifting, in-person experiences, personalized content
- Work with field marketing to build executive dinners, roundtables, and customer programs into account plans
What you need
- HubSpot
- Marketing automation
- Performance marketing
- Copywriting
- Data analysis
- Customer success
Good to have
- Product marketing