DIGITAL MARKETING LEAD
ThiruvananthapuramFull-timeSenior levelPosted 1 week ago
Senior marketing role at Softnotions Technologies in Thiruvananthapuram.
About the role
We are looking for an experienced and result-driven Digital Marketing Specialist to join our Business Development Team. As a Digital Marketing Specialist, you will be responsible for setting up, implementing, and managing the overall company's digital marketing strategy. This role requires a strong understanding of digital marketing trends, excellent analytical skills, and the ability to work collaboratively with cross-functional teams.
What you'll do
- Develop and implement digital marketing strategy through campaigns across various channels, including search engine optimization (SEO), pay-per-click (PPC) advertising
- Follow best practices for social media marketing on different platforms
- Launching optimized online advertisements to increase company and brand awareness
- Create and manage link-building and content marketing strategies
- Plan and execute social media marketing strategies to build brand awareness, engage with the audience, and drive traffic to the website
What you need
- Digital marketing
- SEO
- Google Ads
- Content marketing
- Email marketing
- Social media