Senior Copywriter - New-age Childcare Clinic

About the role

As A Senior Copywriter (Content Manager), you'll drive brand storytelling, oversee content production across digital and offline channels, and collaborate with teams to shape our pediatric care brand for modern families.

What you'll do

• Report to the business head and take ownership of content production and quality
• Contribute to overall brand strategy and growth through ongoing research into brand design, aesthetics, layout, and narrative
• Write, edit, and create compelling content, liaising with creative agencies to ensure high-quality output
• Strategize on briefs for videos and static content, working closely with video editors and designers
• Create content across multiple channels, supporting both online and offline marketing initiatives, as well as brand collaterals (e.g., clinic design)

What you need

• Research
• Social media
• Performance marketing
• Content marketing
• Branding
• Storytelling

Good to have

• Editing
• Copywriting