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Content Lead

PuneFull-time3–6 yrsPosted 1 week ago

Mid-level content and media role at Swiggy in Pune. Needs 3+ years.

About the role

What will you work on? Stay attuned to Pune's ever-evolving food scene, from street food stalls to upscale restaurants, and translate these experiences into engaging written content. Stay in touch and maintain relationships with various stakeholders of the F&B industry – PR and Marketing teams, Brand teams, Chefs and Owners

What you'll do

  • Leading creative strategy for the platform which covers engaging F&B content for Instagram to meet content metrics and revenue targets
  • Collaborate closely with the production team and post-production to ensure the written content aligns seamlessly with visual elements
  • Maintain a consistent posting schedule and adhere to content calendars to ensure regular and timely updates
  • Attend food events, tastings, and restaurant openings to gather first-hand information for posts
  • Monitor Instagram analytics to track the performance of different types of posts and adapt strategies accordingly

What you need

  • Writing
  • Social media

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