Digital Marketing Manager
GuwahatiFull-time5–6 yrsPosted 1 week ago
Mid-level marketing role at The BIG Advantage in Guwahati. Needs 5–6 years and an MBA, B.Com or BBA.
About the role
We are looking for an experienced and result-oriented Digital Marketing Executive with 5–6 years of experience in e-commerce and digital marketing, preferably in the dairy, FMCG, food, or consumer goods industry. The candidate will be responsible for planning, executing, and optimizing digital marketing campaigns to increase online sales, brand awareness, customer engagement, and customer acquisition across e-commerce platforms and digital channels.
What you'll do
- E-commerce & Online Sales Management
- Develop digital strategies to increase online sales, customer acquisition, conversion rates, and repeat purchases
- Coordinate with e-commerce partners and sales teams to improve product visibility, promotions, and online revenue
- Monitor product listings, pricing, availability, product descriptions, images, and promotional offers
- Track key e-commerce performance metrics, including sales, conversion rate, average order value (AOV), and return on ad spend (ROAS)
What you need
- Digital marketing
- Sales
- SEO
- Meta Ads
- Google Ads
- Performance marketing
Good to have
- Content marketing
- Google Analytics
- Branding
- Food safety