Associate - MCC- Lead Generation
PuneFull-time4–6 yrsPosted 1 week ago
Mid-level sales role at TresVista in Pune. Needs 4–6 years and an MBA, B.Com or BBA.
About the role
The B2B Lead Generation Specialist within the Marketing and Corporate Communication (MCC) team plays a pivotal role in driving qualified pipeline growth through targeted outreach to Private Equity (PE) firms, Venture Capital (VC) firms, PE-backed companies, and investment professionals. This role designs and
What you'll do
- Develop and manage multi-step outreach campaigns using advanced automation tools (e.g., Sales
- Navigator, Apollo), ensuring personalized engagement with the Management, and other key stakeholders
- In VC, PE, and investment firms
- Drive engagement and optimize conversions by monitoring campaign performance, managing follow-ups
- Nurturing conversations, and scheduling meetings for sales teams
What you need
- Lead generation
- CRM
- Sales
- Salesforce
- Data privacy
- HubSpot
Good to have
- Investment banking
- Marketing automation
- Capital markets
- Copywriting
- Email marketing
- SQL