Senior Commercial Analyst
GurugramFull-time5–8 yrsPosted 2 days ago
Senior sales role at Yum! in Gurugram. Needs 5–8 years and an MBA.
About the role
The Senior Commercial Analyst is the bridge between analysis and decision-making. You will independently lead major NRM modules, synthesize multiple sources of evidence into a coherent answer, and work directly with market and brand stakeholders to shape practical commercial recommendations.
What you'll do
- Lead one or more analytical / strategy modules within global NRM engagements across strategic pricing, value architecture, menu optimization, consumer strategy
- Structure ambiguous commercial problems into hypotheses, issue trees, analytical workplans and clear decision questions
- Synthesize transaction data, consumer research, competitor intelligence, cost and P&L information
- Develop strategic pricing and revenue recommendations using evidence from realized price, price ladders, elasticity, market basket, willingness-to-pay research
- Shape menu and value architecture across ALC, Everyday Value, Disruptive Value, Good-Better-Best tiers, group sizes, dayparts and channels; identify gaps
What you need
- Data visualisation
- PowerPoint
- Communication