Sales Lead - Live Business

About the role

We are seeking a dynamic and strategic Sales Lead for the Revenue and Partnership function for our Live business. This role demands a strong understanding of the media and events ecosystem, with a proven track record of driving sponsorship sales, brand solutions, and integrated marketing partnerships.

What you'll do

• Develop and implement comprehensive sales strategies to achieve revenue targets across the live event portfolio, including owned IPs, brand activations
• Build and nurture relationships with brand marketers, media agencies, and corporate clients to pitch event properties and integrated media solutions
• Drive sponsorship sales by crafting compelling brand narratives and partnership decks. Convert event IPs into monetizable solutions aligned with client marketing goals
• Work closely with the content, production, marketing, and creative teams to shape sellable propositions and ensure timely delivery of brand integrations
• Identify and pursue new revenue opportunities across industries; track market trends, competition, and brand spends in experiential and event-based marketing

What you need

• Sales
• Negotiation
• Lead generation
• Communication
• Go-to-market