Brand Marketing Manager, Reebok
BengaluruFull-timeMid levelPosted over a month ago
Closed
Mid-level marketing role at Aditya Birla Group in Bengaluru. Needs a degree.
About the role
The Brand Marketing Manager will be responsible for developing and executing integrated marketing strategies that strengthen Reebok's brand positioning, drive consumer engagement, support business growth, and enhance brand visibility through sports marketing, influencer partnerships, and customer-centric campaigns.
What you'll do
- Brand Strategy & Marketing Planning
- Support the development and execution of annual and seasonal brand marketing plans aligned with business objectives
- Define brand objectives related to awareness, consideration, footfall generation, consumer engagement, and CRM
- Collaborate with cross-functional teams to ensure consistent brand communication across all consumer touchpoints
- Identify innovative marketing opportunities to strengthen brand equity and consumer affinity
What you need
- Digital marketing
- Social media
- CRM