Marketing Manager, Attraction, Influence & Marketing (AIM)
BengaluruFull-time6–11 yrsPosted over a month ago
Senior marketing role at Amazon in Bengaluru. Needs 6+ years.
About the role
Amazon's Attraction, Influence, and Marketing (AIM) organization is a dynamic team of marketing professionals dedicated to attracting and engaging talent across Amazon's diverse business segments. AIM achieves high-volume hiring goals by delivering exceptional, multi-channel candidate experiences, engaging and hiring job seekers with maximum efficiency and precision.
What you'll do
- Develop and execute local and national community engagement strategies, operationalize plans against KPIs tied to growing the hourly talent pipeline
- Need to see the big picture while executing rapidly on the ground
- Work with internal and external agency teams to develop and execute integrated marketing programs tailored for local markets
- Use data to rigorously assess channel and media effectiveness, prioritize based on business requirements, and optimize to achieve marketing goals
- Maintain local staffing agency and marketing agencies including onboarding, project briefs, vendor management and payment processing
What you need
- Analytics
- Performance marketing
- Branding
- SOP writing
Good to have
- Marketing automation
- CRM
- Tableau
- Salesforce