Marketing Automation Specialist
BengaluruFull-time5–8 yrsPosted 3 weeks ago
Senior marketing role at Ametek in Bengaluru. Needs 5–8 years and a BBA.
About the role
We are seeking a highly motivated Marketing Automation Specialist – Salesforce to manage and optimise our Salesforce CRM and Salesforce Marketing Cloud Account Engagement platform across multiple Business Units. This role will focus on marketing automation operations, CRM administration, data governance, reporting, and campaign enablement within a centralised shared-services environment.
What you'll do
- Administer Salesforce CRM and Marketing Cloud Account Engagement (MCAE)
- Manage Salesforce users, permissions, platform support, and system configurations
- Maintain Salesforce-MCAE connector, field mappings, and synchronisation processes
- Develop and optimise lead routing, lead lifecycle management, scoring, grading, segmentation, and nurture programs
- Build and maintain Engagement Studio programs and marketing automation workflows
What you need
- Marketing automation
- Analytics
- CRM
- Salesforce