(Contract) Marketing Operations Analyst
BengaluruContract3–6 yrsPosted 1 week ago
Mid-level marketing contract role at Branch Metrics in Bengaluru. Needs 3+ years.
About the role
Partners closely with the Marketing Operations team to ensure continuity of campaign execution, lead management, and system integrations during the primary admin’s maternity leave.
What you'll do
- Own and administer the Marketo instance — user management, workspace configuration, database health, and system hygiene
- Build, QA, and deploy marketing campaigns (emails, nurture programs, smart campaigns, landing pages)
- Maintain and troubleshoot lead scoring models and lifecycle/routing rules
- Manage Marketo <> Salesforce sync, monitor sync errors, and resolve data flow issues
- Partner with Data Quality team for data and error clean up
What you need
- Marketing automation
- Salesforce
- Data privacy
- CRM
- HTML
- CSS