Campaign & Channel Activation Manager
Navi MumbaiFull-time7–13 yrsPosted 3 days ago
Senior marketing role at Capgemini in Navi Mumbai. Needs 7+ years.
About the role
Campaign & Channel Activation Manager at Capgemini. THE OPPORTUNITY Lead the disciplined translation of global brand strategy and campaign assets into compliant.
What you'll do
- THE OPPORTUNITY Lead the disciplined translation of global brand strategy and campaign assets into compliant
- THE MANDATE Own end-to-end campaign mobilisation, readiness, execution, asset governance, optimisation and performance reporting, connecting global teams, markets
- The Campaign & Channel Activation Manager is accountable for planning, coordinating and delivering integrated brand and digital campaigns across channels
- The role converts global campaign direction and approved assets into locally executable plans, ensuring that content, product, fulfilment, service, technology
- The role manages campaign work plans and cross-functional delivery, oversees content and DAM governance, configures tracking and measurement
What you need
- SEO
- Channel sales
- CRM
- WMS
- SAP
- Data analysis