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Executive - Trade Marketing

MumbaiFull-time4–7 yrsPosted 1 week ago

Mid-level marketing role at Dr Reddy's Laboratories in Mumbai. Needs 4+ years and an MBA.

About the role

The Trade Marketing Executive is the key executioner of the Annual Customer Marketing Plan. The incumbent needs to be shopper centric and define local standards for the brand’s availability & execution across markets. The incumbent owns a part of the execution in all channel for all sales and activation (Assortment, Merchandizing, Promotions) working collaboratively with marketing, supply chain and channel sales teams.

What you'll do

  • Choice & execution of the retail visibility element rests with the incumbent
  • Responsible for hygiene & program deliverables of the promoter & merchandiser program
  • Execute local exhibitions, trade fairs, events and local conferences
  • Ensuring that financial hygiene is maintained and executing annual, quarterly and monthly spends as per plan
  • Keep immaculate track of PR, PO, GRN, Invoice Processing & payment

What you need

  • Branding
  • Event management
  • PowerPoint
  • Visual merchandising
  • Channel sales

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