Performance Ad Scriptwriter (Europe)
BengaluruFull-time2–6 yrsPosted 1 week ago
Mid-level content and media role at Emergent Labs in Bengaluru. Needs 2+ years.
About the role
We’re looking for Performance Ad Scriptwriters to write the 30 to 60 second video ads that drive Emergent’s paid growth in Europe. Think of each script as a short screenplay. It should be complete enough that a video team, whether that’s an AI production pipeline or a human agency, can shoot it straight from the page with no back and forth.
What you'll do
- Write 30 to 60 second scripts for performance video ads across Meta, YouTube, TikTok, and other paid channels
- Build complete scripts that cover character, background and setting, dialogue, voiceover, on-screen text, and shot direction
- Write natural, culturally accurate dialogue for US audiences
- Find and test many angles for the same product: different pain points, personas, hooks, and formats, from UGC-style and testimonial to problem-solution, demo, and skit
- Turn product features and user insights into simple stories that convert
What you need
- Writing
Good to have
- Performance marketing