Manager- Influencer Marketing
BengaluruFull-timeMid levelPosted 5 months ago
Mid-level marketing role at Himalaya Wellness in Bengaluru.
About the role
Manager- Influencer Marketing at Himalaya Wellness. Influencer Marketing Strategy.
What you'll do
- 1: Own influencer marketing as a full-funnel growth channel, driving awareness, consideration, conversion, and advocacy aligned to business and revenue goals
- 2: Design annual and quarterly strategies mapped to media plans, customer funnel stages, and key business KPIs
- 3: Develop platform-specific approaches across Instagram, YouTube, and emerging formats, optimizing for engagement and conversions
- 4: Plan and manage budgets to maximize ROI, with continuous optimization and cross-functional alignment (Brand, Performance, Analytics, Finance)
- Influencers collaboration and consumer engagement
What you need
- Influencer marketing
- Analytics
- Social media