Team Lead/Associate Manager - Customer Marketing
BengaluruFull-time5–10 yrsPosted 2 months ago
Senior customer support role at Himalaya Wellness in Bengaluru. Needs 5+ years and an MBA.
About the role
Drive secondary sales growth, retailer engagement, brand visibility of OTC Portfolio through effective trade strategy, channel activations, Team engagement and data driven decision making.
What you'll do
- Trade Marketing Strategy and Channel Development
- Plan, develop and execute trade marketing initiatives to drive sales growth, market penetration and brand visibility across the GT & NMT Channel
- Ensure effective deployment and monitoring of primary and secondary trade schemes, Maximising the reach, compliance and ROI and governance of all the investment
- Design and implement trade engagement programs to drive product penetration and secondary sales growth through innovative trade activations and engagement
- Build strong relationship with retailer, wholesalers and distributors through loyalty and engagement programs
What you need
- Sales
- POS
- Performance management
- Communication