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Sr. Marketing Analyst

Gurugram, PunjabFull-timeMid levelPosted open since apr 2023

Mid-level marketing role at Hiveminds Innovative Market Solution in Gurugram and Punjab.

About the role

Well-versed in performance marketing, conversion, and online customer acquisition Up-to-date with the latest trends and best practices in search engine marketing In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite) Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns

What you'll do

  • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
  • Optimize copy and landing pages for paid search engine marketing campaigns
  • Perform ongoing paid keyword discovery, expansion and optimization

What you need

  • Google Ads
  • Analytics
  • Performance marketing
  • Google Analytics
  • HTML
  • CSS

Good to have

  • JavaScript

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