Staff Personalization Specialist - SF and Adobe Target
BengaluruFull-time5–9 yrsPosted over a month ago
Senior customer support role at Infineon in Bengaluru. Needs 5+ years and a B.Tech, B.E. or B.Sc.
About the role
The role involves designing, executing, and analyzing personalization and A/B testing use cases across multiple channels to deliver targeted customer experiences, while collaborating with various stakeholders to identify opportunities and optimize results.
What you'll do
- Key responsibilities in your new role
- Design and execute personalization and A/B Testing use cases across multiple channels such as website, email, search, social media, and others
- Test and analyze A/B testing and experimentation plans to validate personalization hypotheses
- Manage and maintain recommendation services (e.g. recommendation engines, dynamic content delivery) and personalized UI components
- Collaborate with data engineers to ingest, transform, and activate user data for personalized experiences
What you need
- Customer success
- Marketing automation
- MS Office
- Salesforce
- PowerPoint
- Problem solving