Performance Marketing Specialist - Tamil (GyanTV)
BengaluruFull-time1–4 yrsPosted 3 weeks ago
Junior marketing role at Lokal App in Bengaluru. Needs 1+ years.
About the role
We are looking for a high-ownership Performance Marketing Executive to drive user acquisition for GyanTV through data-driven paid marketing campaigns.
What you'll do
- Own, manage, and scale Meta Ads and Google Ads campaigns
- Execute end-to-end performance marketing campaigns focused on user acquisition
- Optimize CPI/CAC-based campaigns to achieve acquisition targets
- Improve key performance metrics including CPI, CAC, ROI, and retention
- Analyze campaign data and provide actionable insights to enhance performance
What you need
- Performance marketing
- Google Ads
- Analytics
- Meta Ads