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Performance Marketing Manager - Leading Men's Health Startup

Navi MumbaiFull-timeMid levelPosted 1 week ago

Mid-level marketing role at SuperStuff in Navi Mumbai.

About the role

We are seeking a highly motivated and experienced Associate Manager/Manager to join ourD2C Marketing team. The successful candidate will play a pivotal role in executing strategicinitiatives to drive customer acquisition, retention, and revenue growth through various digitalchannels.

What you'll do

  • Plan and execute performance marketing campaigns across various digital channels, including Google, Meta (Facebook & Instagram), Criteo, and Taboola
  • Manage the end-to-end lifecycle of campaigns, from setup to monitoring, optimization, and reporting
  • Manage and optimize advertising budgets, ensuring maximum efficiency and return on ad spend (ROAS)
  • Continuously A/B test and optimize landing pages, user flows, and conversion paths to improve conversion rates
  • Implement and manage end-to-end user journeys using WebEngage, including handling drop-offs, cross-sell/upsell strategies, and post-purchase engagement

What you need

  • Performance marketing
  • Meta Ads
  • Google Analytics
  • Analytics
  • Shopify
  • User flows

Good to have

  • Cross-selling

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