Assistant Manager- Shopper Marketing [Modern Trade]
BengaluruFull-time1–2 yrsPosted 1 week ago
Junior sales role at Yogabar in Bengaluru. Needs 1–2 years and a BBA.
About the role
Assistant Manager- Shopper Marketing [Modern Trade] We are seeking a Shopper Marketing Executive to lead and execute innovative shopper marketing initiatives that drive growth and brand presence across retail touchpoints. The ideal candidate is a creative thinker with a passion for marketing and an understanding of consumer behavior at the point of sale.
What you'll do
- Shopper Marketing Strategies Develop and execute shopper marketing plans that align with brand objectives and sales goals
- Analyze shopper behavior and market trends to create targeted campaigns
- Retail Campaign Management Collaborate with retailers and distributors to execute in-store promotions, activations, and merchandising
- Ensure the brand is prominently positioned across retail channels
- Cross-Functional Collaboration Work closely with the sales, marketing, and product teams to ensure alignment and effectiveness of shopper marketing strategies
What you need
- Sales
- Communication
- POS