Demand Generation Specialist
RemoteFull-time3–7 yrsUp to ₹10 L a yearPosted open since feb 2026
Mid-level marketing role at Sprinto. Needs 3+ years. Remote; pays up to ₹10 LPA.
About the role
We're hiring a Demand Generation Specialist who can own our account-based marketing motion on LinkedIn end to end, from account selection to pipeline, while also driving our presence on other paid social channels like Meta and Reddit. This role is for someone who started in the trenches of LinkedIn Ads and evolved into ABM strategy.
What you'll do
- Build and refine ICP and account tiers using firmographic, technographic, and intent signals
- Plan and run multi-stage LinkedIn campaigns across awareness, engagement, and conversion for target account lists
- Engage full buying committees, not just one persona, with messaging tailored to each role and funnel stage
- Manage and scale campaigns on Meta and Reddit, adapting positioning and creatives to how each platform actually behaves
- Test new paid social channels, formats, and growth ideas beyond the current mix
What you need
- HubSpot
- Performance marketing
- ISO 27001
- Data privacy
- CRM