4420-Lead- Strategic Business Development

About the role

We at Innovaccer are looking for an Lead - Strategic Business Development (US Market, Outbound Focus) for a couple of Markets we serve. You will play a pivotal role in driving the success of our products in the market. You will be responsible for developing and executing strategic marketing initiatives to promote our solutions, engage key stakeholders, and drive revenue growth.

What you'll do

• Play a pivotal role in driving the success of our products in the market
• Develop, maintain and execute demand generation plans aligned with business goals
• Drive outbound calling campaigns to engage prospects and customers for upcoming events, ensuring targeted outreach and strong attendance
• Use outbound calls to nurture leads, schedule meetings, and qualify opportunities around tradeshows, webinars, and roadshows
• Develop and execute ABM strategies, working closely with sales to exceed pipeline goals, including 1:Many, 1:Few, and 1:1 account-based marketing programs

What you need

• 8–10 yrs of experience
• Business development
• Sales
• Communication
• Cold calling
• Voice process
• Marketing automation
• MBA or BBA

Good to have

• Go-to-market