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Area Head - Affordable HL

IDFC FIRST Bank·Lucknow

Pay not stated10–18 yrsFull-time

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About the role

'This role involves leading and scaling the Affordable Home Loan business across assigned branches by formulating and executing strategies to drive business growth. The incumbent is responsible for managing operations and optimizing resources with a strong focus on cost efficiency and technology adoption.

What you'll do

  • '• Own the P&L of the assigned branches, overseeing all aspects of operations, including distribution, sales, customer service, and administration
  • Drive business performance by developing and executing region-specific strategies to achieve and surpass business goals and revenue targets
  • Ensure sustainable profitability across both asset and liability products by optimizing product mix and pricing strategies
  • Act as the custodian of people, processes, and documentation for the branches in the region, with a responsibility to ensure governance, control, and efficiency
  • Analyse market dynamics and competition, providing valuable insights and feedback to product teams for continuous improvement and innovation

What you need

  • 10–18 yrs of experience
  • Cross-selling
  • Customer service
  • Compliance
  • Sales
  • Collections
  • Audit
  • Any graduate

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